The 12 Reliable Employee Engagement Metrics You Should Be Measuring
Without a doubt, employee culture of engagement is a key factor in any company’s success. Studies have shown that organizations in the top quartile for employee engagement were 21% more likely to exceed profitability goals.
But how do you tell the difference between an engaged employee and someone who’s not engaged at all? Do you interview employees or managers? Or should you deduce engagement rate from your team’s attendance rate at the Christmas party?
If you’re just starting out in this field, understanding what metrics you should keep any eye on can be a daunting challenge. This is further complicated by the fact that different businesses may have very different priorities. Accordingly, an engagement indicator that’s important to one organization might be worthless to another.
So, to make your life easier, here’s a list of employee engagement metrics we have found particularly helpful. If you want to give it a try, also check out our recommendations on software tools that you can use to measure all the metrics you find interesting.
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One of the most important aspects of team engagement is how committed employees are to a company’s overall goals. Call this your employee’s ‘dedication to excellence’, their will to do the work, and to put in the hours to move the organization forward. But be wary, as neglecting these aspects can lead to disengaged employees, whose productivity and morale can affect the overall team’s performance.
Various metrics exist, here’s our best of:
All of the above could, in theory, be measured by having employees’ complete timesheets, or participating in surveys. Hey, why not hire a business consultancy for this task? They will happily plan out a six month-project and come back with a wonderfully (meaningless) PowerPoint a year later.
Or you could leverage technology, because … well, because software is almost always the best option. Especially, if the alternative consists in timesheets, questionnaires, or interviews, all of which drain company resources like there’s no tomorrow.
AllActivity, one of the best employee engagement apps, tracks all of the above metrics – automatically(!) – but protects the user’s privacy at the same time. This software tool logs all work activity of team members and enables them to automatically assign their work to individual projects. As a result, team leaders get unparalleled transparency into productivity and commitment metrics as described above
Team cohesion and the question whether or not employees enjoy collaborating with each other is a key measure of employee engagement. Supplement that with employee insights into the quality and frequency of intra-team communication and you will have learned a lot about the level of employee engagement at your organization.
This is our definitive list of metrics to watch:
While the employee commitment metrics we outlined above were, at least in theory, suitable for measurement through employee surveys or even timesheets, when it comes to tracking the metrics outlined in this section, there is clearly no way around software. Interested in learning more about your team’s collaboration and communication? Give task mining with AllActivity a try!
A third angle on employee engagement is to examine how mentally and emotionally connected employees are to a company. Regardless of an employee’s commitment – which is also a measure for productivity – or habit of interacting with her colleagues, ultimately, you want to know
In this category of employee engagement metrics, you want to find out how employees are feeling and what they are really thinking about your organization. For this reason, one option could be to have team members interviewed by a third party, always assuring anonymity·to get sincere responses. Surveys may include many classic questions, such as;
As you can see, these questions mostly target the subjective mindset of your employees. Open-ended feedback can also be used to identify areas where employees may be feeling disconnected.
It’s important to note that these surveys are not perfect and should be used with other methods of gathering feedback. A few additional metrics that are suitable for tracking with software tools could include the following:
Do you have a Slack channel for event planning? Have software tell you how well frequented it really is. Is your CEO regularly publishing thought leadership articles on the company’s website. Track how much of that is read by the team.
If you manage a team of employees, their engagement is a key measure to keep track of. Measuring relevant metrics, however, can be a daunting task, if all the tools at your disposal are timesheets, employee interviews or other archaic techniques. Therefore, as we said before, if any of the above ideas for learning more about your team’s engagement resonate with you, try software!
One caveat, though: Not any task mining tool will do the trick. Depending on your moral inclinations and your country’s laws, just launching a full-fledged monitoring tool upon your workforce will not get you insights, it will get you in trouble! For this reason, one final pitch to check out AllActivity. It’s the only task mining tool that not only protects employees’ privacy 100%. It even leverages your team’s usage of AllActivity to feedback each user directly, thus creating a highway to transform your team into a truly self-managing organization.
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